1. User Research with Persona Development:
Conducted user research to understand target audience needs and behaviors, creating detailed personas to guide design decisions.
2. Low-Fidelity Mockups:
• Developed wireframes to establish clear navigation and layout, ensuring a seamless user experience.
3. High-Fidelity Mockups and Prototyping:
Created detailed designs and interactive prototypes in Figma, incorporating vibrant visuals and brand-consistent elements.
4. Interactive Buttons and Assets:
Designed engaging, clickable buttons and hover states to enhance interactivity, including call-to-action buttons like “Shop Now” and “Learn More.”
5. Responsive Design:
Optimized layouts for all devices, delivering a smooth and accessible experience across desktops, tablets, and mobile devices.
