Branding for Lemonade Splash

The Lemon Splash Brand Guideline is a comprehensive document that captures the visual and conceptual identity of a fictional lemonade stand at a farmer’s market. This project was a cornerstone of my branding expertise and showcases my ability to create a cohesive and engaging brand identity. It includes: Logo Design, Color Palette, Typography, Visual Assets, and it Application Samples. The guideline also features an animated version of the lemon mascot, created using Adobe Illustrator and After Effects. This animated mascot adds a dynamic dimension to the brand, enhancing its appeal in digital and interactive platforms. This project was an opportunity to strengthen my skills in branding, mascot design, and motion graphics, showcasing my capability to deliver professional and cohesive brand assets. It reflects my commitment to creating meaningful and impactful designs that resonate with audiences.